More Than a Bag. A Movement.
Our mission is to furnish classrooms in rural schools with 1 million SeatPacks by 2030, ensuring every child has the tools to build a brighter future.
A News Report That Changed Everything.
“In 2016, while working as an architect, I watched a news report about a school in rural Uganda. I was struck by the sight of children sitting on the cold, hard floor, their books in the dust. The head boy, in an attempt to create a better seat, was sitting on a single brick.”
“That image stuck with me. I knew I couldn’t solve the entire education crisis, but I could solve the desk problem. I quit my job and, after countless prototypes, the Seatpack was born—not just as a product, but as a tool for dignity.”
– Arnold Mugaga
The Movement Builders
This mission is bigger than one person. From design and production to finance and community outreach, our team is powered by a dedicated group in Africa and around the world, united by a shared belief.
Alvin K.
Head of Marketing & Co-Founder
“Because I’ve seen firsthand how a small tool can unlock a child’s confidence.”
Daphine N.
Lead Designer
“Good design is about solving real problems. This is one of the most important problems I’ll ever work on.”
Aisha B.
Community Outreach
“I joined Zetu because our work directly empowers the teachers and parents I speak with every day.”
Our Compass
These are the principles that guide every decision we make.
Radical Transparency
Our “Buy One, Give One” model is simple. Profits from our commercial Zetu bags fund the Zetu Foundation, which delivers SeatPacks to schools. See our pricing.
Community-Led
We listen. After feedback from female students, we added a dedicated pocket for menstrual products to every SeatPack, helping to reduce absenteeism. Meet our partners.
Sustainable Design
After COVID-19 disrupted supply chains, we pivoted from imported aluminum to 100% locally sourced Ugandan bamboo, conserving trees and supporting local farmers. Learn about our materials.
You Are Part of Our Story.
Zetu Africa is more than a brand; it’s a community of people who believe in the power of dignity and education. Whether you buy a bag, make a donation, or share our story, you are helping us write the next chapter.